About Us

Teal t-shirt with a yellow and black graphic design on a wooden surface.

Life Isn’t Just Wonderful, It’s Wanderful!

Hey there! I’m Kristen, the woman behind Life Is Wanderful Co. — a small, family-run biz out of sunny North Myrtle Beach. I create tees for women who refuse to wait for vacation to be themselves.

You know who you are. The woman who’d rather plan a spontaneous road trip than attend another obligation. Who lives for beach days, tiki cocktails, and inside jokes with your people. Who knows that vacation is a mindset, not a destination.

Our designs celebrate the good stuff: sunset chases, wine nights, mountain hikes, and adventures with our dog, Lady. Whether you’re a frequent traveler or a daydreamer at heart, there's a wanderful tee here for you.

Two people sitting on yellow Adirondack chairs with a dog on a leash in a park setting.

Built on Family, Fueled by Adventure

Life Is Wanderful Co. started as a creative escape — a way to design tees that actually GET us. You know, the women who’ve spent enough years putting everyone else first. Now? It's our turn.

I was tired of boring tees that didn't speak to who I really am. So I started designing my own. When I found print-on-demand, it clicked—I could create freely while building something meaningful from home.

Every single tee you see here? Designed by me, in my North Myrtle Beach studio, fueled by way too much coffee. Kerry and Lady (our four-legged creative director) keep me company while I design, obsess over color palettes, and perfect the puns.

Our dream? To keep creating, traveling, and celebrating the women who refuse to play small — one wanderful shirt at a time.

Why Our Tees Are Better...

Like, Way Better

Let's be real — the world doesn't need another cheap shirt from a faceless warehouse. You've earned the right to wear what makes you smile.

  • Designed by a Real Woman (Hi, that's me!) – Every single design you see? Created by me in my North Myrtle Beach studio. No algorithms, no design teams, no corporate committees—just me, a lot of coffee, and designs that celebrate the good stuff.
  • Buttery-Soft Premium Fabric – We print on premium Gildan tees (especially those buttery-soft heather blends) because you deserve comfort AND style. No scratchy tags. No stiff fabric. No regrets. Just tees you'll want to live in.
  • Made-to-Order in the USA – No mass production, no mystery factories, no warehouse stockpiles. When you order, we print it. Less waste, better quality, tees made with actual care.
  • Created with Heart + Sass – Every design celebrates beach days, road trips, wine nights, and the humor that gets us through it all. Because life's too short for boring clothes—or taking yourself too seriously.

These aren’t fast-fashion throwaways. They're the ones you pack first, live in, and wear until they're part of your story.

Ready to Find Your Wanderful?

Whether you’re planning your next getaway or living your best life from the couch in your favorite tee, Life Is Wanderful Co. has something for you.

These tees are permission slips to bring vacation energy to every single day—the Monday meetings, the grocery runs, the “I’m working from home” afternoons. Because you don't need a plane ticket to wear your personality proudly.

Join the Beach-Minded Wanderers—women who chase adventures, laugh often, and never, ever settle for boring.

Go ahead. Wander well. Wear what makes you smile.